Now that we have an idea showing how people buy Winter Warm Children's Scarf Cartoon Boys Girl Plush Scarf Christmas Fashion Cute Imitation Rabbit Fur Cross Scarf, we need to pick the best keywords that are appropriate for varied stages. Generic keywords that mention products without certain brands, like "free shipping", are appropriate for customers in the study stage. Such people are commonly gathering information about running shoes, witnessing what the important features are, and what brands are available. People normally search at least a few times before that they decide on a product, so a product promoter is unlikely to make significant sales from this keyword. These types of customers are not yet prepared to buy. In order to be most rewarding as Internet marketers, it is extremely useful to understand how people buy online. The customer buying cycle gives us guidance on aiming for appropriate keywords.
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